Design direction, UX and interface design for Maclaren's e-commerce platform. I worked on all aspects of the 70 page redesign directly with clients; including site audit, user research, wireframes, testing and delivery.

E-commerce CMS
Maclaren use Netsuite as their e-commerce and marketing CMS. I worked with their lead developer to design within the bounds of the system ↓

User Funnels
Creating a clear checkout journey was key to the website's success, whilst working with the fucntionality of Netsuite ↓

Responsive Delivery
As contact with the outsourced developers was minimal, all pages were delivered as desktop, tablet and mobile layouts and marked up for ease of understanding ↓

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